Monday, February 16, 2009

JSTDT - IKEA

Ever since Jaina discovered that she doesn't HAVE to do shopping with mummy at Ikea, instead she can go to the Play Room for a hour, she LOVES going to Ikea.

Well, there are two things I have concluded after this incident.

1) Jaina can't read much, unless you call identifying ONLY the letters 'A' and 'B' and 'C' reading lah. But she is great at making connections, a valued Habit of Mind that is taught in many schools.

2) Ikea has wonderful branding. Right down to the colour and font so much so that even Jaina can tell the building is Ikea from a mile away.

So we were driving towards the Ikea building that day and she excitedly pointed out it's Ikea!

Jaina: Mummy! See!! IKEA!!!

Mummy: Wow! (Clearly impressed that Jaina could point out Ikea from so far away) Yah, that's Ikea!

Jaina: I want to go Ikea!!

Mummy: Er...not today darling.

Jaina: Why?

Mummy (wanting to distract her so as to not answer the Qn directly): So how do you spell Ikea?

Jaina: Huh?

Mummy: Mmmm...what letters do you see at the top? It spells Ikea?

Jaina: *silence*

Mummy: How does Ikea sound like? What is the first letter? IKEA...(pronouncing it loudly and slowly for her)

Jaina: First letter?

Mummy: YES!! What's the first letter? (pronounce IKEA loudly and slowly again)

Jaina: E!!

Mummy: Huh?

Then I burst out laughing when I got her logic...

I guess it's not THAT wrong to spell what you hear...

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